Happy Spring G!
It may not look like it out your window (it certainly doesn't here in Boston) but the calendar says it is spring. We're not ones to argue with the calendar so today when the whistle blows we'll enjoy our spring seasonal brew - Samuel Adams® White Ale. One really good thing about working for Samuel Adams is we brew over 21 styles. Samuel Adams Boston Lager® is the one that started it all and remains our favorite but we also have a lot of options to choose from depending on our mood or the occasion. For example, earlier this week we honored St. Patrick's Day by enjoying a couple Samuel Adam® Irish Red ales. Speaking of options, next month we'll release the 2009 Samuel Adams® LongShot® Variety 6-pack that includes the 3 winning brews from the 2008 Samuel Adams® American Homebrew Contest®. For information on that and more please continue reading...
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LongShot
Before we introduce the LongShot beers we want to acknowledge the recent tragic passing of our friend William Brand of The Oakland Tribune. Samuel Adams founder and brewer, Jim Koch has known Bill since in the introduction of Samuel Adams Boston Lager back in 1984. Jim reflected on their friendship:
"There weren't many "beer journalists" around in 1984 when I started The Boston Beer Company. But Bill Brand was a man ahead of his time. He wrote about Samuel Adams before it was even available in his home state of California, and he was the first beer writer I met in California when we introduced Sam Adams to San Francisco in the late 1980s. For twenty five years I always looked forward to his columns in The Oakland Tribune, and more recently to his blog. He had an impeccable palate and a wonderful way with words. He was a champion of American craft beers, but he was also a fair critic of beers he felt didn't represent the category well. The industry has lost an advocate and brewers all over the country, me included, have lost a friend. My memories of the most recent Longshot judging ,in which Bill participated, are now tinged with a bittersweet sadness, since it was the last time I got to welcome him to our Boston Brewery and listen to his insights as we spent hours doing what he liked to do best: tasting new and interesting beers. I know I speak for all of us at Sam Adams who knew him when I send our thoughts and condolences to his family, his friends and his fans.
Bill was a long-time judge in our Longshot competition. I hope that when drinkers sample this year's winning Longshot beers they will know they are drinking beers that Bill Brand judged to be excellent."
The 2008 Samuel Adams® American Homebrew Contest® once again offered participants a mighty challenge and nearly 2000 of you heeded the call. The prize was national homebrewing glory - winners' brews to be included in the 2009 Samuel Adams® LongShot® Variety 6-pack. All entries were received and categorized by May 1 and the stage was set for an epic homebrew hoedown.
Samuel Adams founder and brewer, Jim Koch, and a panel of industry judges including the late William Brand of The Oakland Tribune, Tony Forder of Ale Street News and Marty Nachel, author of Homebrewing for Dummies, had the difficult task of selecting the 2008 consumer winners. Together they determined the final winning consumer recipe based on the American Homebrewers Association Beer Judge Certificate Program guidelines. Each beer was carefully evaluated by style category and judged on how well the style characteristics and flavors were exhibited.
Once the competitive dust had settled, California-resident Alex Drobshoffs' Traditional Bock emerged the big winner. Alex's beer will be joined in the LongShot six-pack by California-resident Mike McDole's Double IPA and Samuel Adams Employee Carissa Sweigart's Cranberry Wit. Mike's Double IPA won acclaim from the judges in 2007, but due to the worldwide hops shortage and a desire to preserve the integrity of the beer's recipe, calling for seven hop varieties, Mike elected to delay the brewing of his beer for the 2009 LongShot package.
Look for the 2009 Samuel Adams LongShot® Variety 6-pack nationwide in select retail stores beginning in April.
Do you want your shot at glory? The 2009 Samuel Adams® American Homebrew Contest® is going on now! If you are interested in getting your brew in the 2010 LongShot package visit www.samueladams.com for details today. Entries must be received between April 15 and May 1 and the winners will be announced at the 2009 Great American Beer Festival. Good luck! |
The Samuel Adams
Hopfenpflucken Adventure
For 25 years, our founder Jim Koch has been committed to traveling to Bavaria each hop harvest to hand-select only the highest quality noble Hallertau Mittelfrueh hops for his original brew, Samuel Adams Boston Lager. This summer, Samuel Adams is excited to offer craft beer lovers across America the ultimate Bavarian Beer Country adventure. Teaming up with premier travel agency, Abercrombie & Kent, Samuel Adams is offering "The Samuel Adams Hopfenpflucken Adventure". Hopfenpflucken will give beer lovers a hop experience you'll never forget at the epicenter of Beer Country July 31st- August 6th 2009.
The trip will include:
Private hop field and facility tour of the centuries old Stanglmair Farm, led by one of the farm's owners, Stefan Stanglmair, and a Samuel Adams brewer. Trip goers will explore the Hallertau Mittlefrueh noble hop fields and learn about their importance to the flavor and aroma of Samuel Adams Boston Lager. Tour will be followed by an exclusive Samuel Adams Boston Lager tasting amidst the hop grounds that make this award-winning flagship beer possible.
Exclusive tour of Old Town, Bavaria followed by dinner at the region's most renowned beer garden, Augustine Keller
Day trips to Bamberg and Regensburg to visit the Schlenkerla Brewery, world-famous Weyermann Specialty Malting Company where Samuel Adams sources a number of malts used to make Samuel Adams® Black Lager, Samuel Adams® Holiday Porter and other notable styles, tour of Regensburg's oldest brewery, Spital Brewery and visit to the German Hops Museum
Tours of the BMW museum and Olympic Park followed by an exclusive tour/dinner at the world's oldest brewery, Weihenstephan Brewery in Freising, Germany.
For more information and to book your trip click here. |
BOSTON BREWERY OPEN HOUSE
This month's Open House will have a spring theme with several specialty brews on tap. And if the weather cooperates we may even enjoy the beer garden!
We understand some of you live many miles from our Boston Brewery and normally can't make it to our Open House series. However, in the event you're planning a trip to Boston, we always want to make you aware of the schedule. Please RSVP now as space is limited and we fill up fast. Hope to see you here!
RSVP here.
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Savor
Following its successful, sold-out inaugural event in 2008, the Brewers Association (presenters of the Great American Beer Festival) is returning to Washington D.C. for the second SAVOR: An American Craft Beer & Food Experience. SAVOR, the quintessential beer and food event, is a must-attend happening for fermented beverage lovers and foodies alike. Attendees will enjoy craft beers from 65 small, independent and traditional craft brewers who will personally pair their offerings with sweet and savory appetizers. Educational salons and workshops will provide additional opportunities to interact with some of America's best craft brewers.
- When: Saturday, May 30, 2009, 7:30pm to 11:00pm, Click here for more information and tickets
- Where: National Building Museum, 401 F Street NW,
Washington, D.C. 20001 - WHY: As American palates continue to become more sophisticated, many have discovered what other beer countries have known for centuries: beer is the perfect complement with food. NBC's "The Today Show" stated, "Beer is the new wine and can go with just about any food." SAVOR delivers a world-class beer and food pairing experience in celebration of today's small, independent and traditional craft brewers and all they do for beer, our culture and their local communities.
- New for 2009: New Venue: SAVOR has a new home this year: between the towering columns of the great hall in the National Building Museum. One Night Only: SAVOR will take place during one evening session this year as opposed to three. More Breweries: For 2009, there will be 65 independent craft brewers, representing every region of the U.S.; up from 48 last year.
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Samuel Adams® Irish Red
Brined Grilled Pork Chops
Served with Gratin of Sweet Potato
Recipe by Chef Ken Oringer
- Pork Ingredients:
- 4 pork chops 2" thick
- 2 bottles Samuel Adams Irish Red Ale
- 1/2C maple syrup
- 1/2C salt
- 2 bay leaves
- 4 each allspice
- 2T fennel seed
- 4 each garlic cloves smashed
- 1 onion sliced
- 16oz water
Instructions:
Combine ingredients and refrigerate for 3 days (this is not a typo). After 3 days remove pork chop. Grill pork chop on both sides approx 20 minutes until medium, let rest.
- Potato Ingredients:
- 4 sweet potatoes peeled
- 2C heavy cream
- 1C grated gruyere cheese
- Salt and pepper
Instructions:
Slice potatoes ½" thick, layer in oven proof casserole. Pour cream over. Season with salt and pepper. Pour grated cheese on top. Bake in preheated oven 350 for 45 minutes until bubbly.
Want to learn more about cooking with Samuel Adams beers and Food & Beer pairings? Head to www.samueladams.com and go to "Food & Beer" and start exploring.
© 2009 The Boston Beer Company, Boston, MA
The Brewery, 30 Germania Street, Boston, MA 02130.
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IN THIS ISSUE:
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Beer of the Month
Malty and slightly sweet, balanced by earthy notes from the hops.
Samuel Adams Irish Red was our third beer to be deemed "A Beer of the People." It earned this title by winning our 2007 Beer Lover's Choice campaign. This was the third time we asked American beer lovers to choose our next brew. Elected by more than 42,000 people across the United States, Samuel Adams Irish Red is our twist on a classic Irish brew. Originally brewed in Kilkenny, Ireland in 1710, Irish Red Ales are rich in flavor, yet smooth and balanced, making them ideal for warm, sunny days, yet pleasantly cozy during the chilly ones.
The gentle rain and fertile soil of Ireland helped inspire this style of ale, known for being remarkably balanced. Pale and Caramel malts give the beer its rich, deep red color and distinctive caramel flavor. The sweetness of the malt is pleasantly balanced by a pronounced hop bitterness and an earthy note from the East Kent Goldings hops. Samuel Adams Irish Red finishes smooth and leaves you wanting to take another sip.
Look for Samuel Adams Irish Red year-round in its own 6-pack as well as part of the Samuel Adams Brewmaster's Variety 12-pack available now through late March and again August through October. |
Say What?
"What contemptible scoundrel has stolen the cork to my lunch?"
-W.C. Fields |
Newly Renovated Boston Brewery
TOUR INFORMATION
In our opinion, there is no better Samuel Adams experience than the one you get here at the Boston Brewery. Come learn the Samuel Adams history, learn about the brewing process and, of course, taste some of our award winning beers. And now you can do all of that in our newly renovated tour center! We knocked down some walls, built some new ones and generally made the brewery a better place to visit.
Tours start approximately every 45 minutes. Each tour has limited space, so be sure to arrive early! Saturdays are especially busy and we often fill all available tour spaces by early afternoon. Please note that we now open at 10am on Saturdays. |
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